Aim of the study
To explore the current trends and dynamics in the retail sector of Romania, focusing on several topics such as: FMCG consumer behavior, retail brand usage, awareness of private label brands and consumption of BIO products.
To assess the impact of technological advancements, including e-commerce, mobile commerce, and digital payments, on the retail landscape of Romania.
To capture groceries order usage trend and understand drivers and barriers.
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Understanding the HORECA market from big urban area. Trends on two annual data sets, 2024 & 2025.
Free research report: Wave 12 of Digital ®Evolution - Connected Consumer Monitor.
Coffee consumption and consumer journey for coffee on the go (out of home)
Free research report: Travelling attitudes and behaviors.
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