With more than 10 years of experience in marketing research, EXACT Business Solutions offers a wide range of methods, techniques and research tools for both quantitative and qualitative studies.

In order to facilitate the understanding and consumer insights activation in our clients’ businesses, EXACT has expanded its expertise by adopting the Design Thinking methodology.

We offer, on the one hand, personalized service design programs built around customer-specific goals, guiding in the Design Thinking process. On the other hand, we annually organize a series of workshops, teaching the participants the Design Thinking main tools and methodologies.

The EXACT team counts experts in fields such as marketing, sociology, psychology, mathematics, computer science, communication, facilitation, our studies and workshops being always accompanied by marketing strategies and recommendations.